I’m Hayoung — a Digital & Motion Designer specializing in platform-native campaigns across paid social, video, and digital placements.

At Blue Door Agency, I’m the lead designer for several key client accounts, owning quarterly campaign creative from concept through delivery and building scalable assets, variants, and cut-downs that stay on-brand across placements and timelines. Previously, I worked as a solo designer at Tantrum Studio, delivering end-to-end key visuals and motion production for major brand campaigns.

WHAT I BRING

Building key visuals into scalable layouts and guidelines.
Static and motion experience across placements, sizes, and timelines.
Developing key concepts, storyboards, and on-set/shot-direction support.
Clean file organization, templates, and hand-offs teams can reuse.
Partnering with marketing, strategy, and stakeholders to ensure on time delivery.

HOW I WORK

Align → Set Visual Direction → Build the System → Deliver & Hand Off

Align
I start by aligning on goals, audience, success metrics, and constraints with the team.

Set Visual Direction
I explore concepts and define a clear visual direction that fits the brand and the brief.

Build the System
I turn the direction into a scalable system—layouts, rules, and assets that adapt across formats.

Deliver & Hand Off
I deliver polished finals with organized files and templates so teams can easily reuse and scale the work.

TOOLS

*Illustrator
*After Effects
*Photoshop
*InDesign
*Acrobat

*Figma

Reach Out!

Download Resume

Connect on Linked In

Email Me

Right now, I’m blending my love for storytelling with personal illustrations, sharing them on social media to inspire a wider audience. Please take a look at the illustration page on this site if you are interested in my more recent work — or you can browse my socials!